12.12 All Out Year End Sale 2023

Hey Sellers, we have the 12:12 All Out Sale Mega Campaign information for you in this post!

The Pre-Teasing starts from 28 November to 6 December, Teasing period from 7 – 11 December, with D-Day being 12 – 14 December. To join this campaign, check out the campaign criteria below:

You can check out your Seller Centre (Marketing Center > Campaign > Click on Campaign and review! ) or reach out to your friendly Account Managers to join the 12:12 mega campaign.

Campaign Mechanics and Tools

Once again, Lazada is also going all-out on promotions across Singapore, making sure we remain top-of-mind for consumers who are ready to spend during this mega campaign.

We are also introducing useful campaign tools and mechanics that we believe will help you and your store reach more customers. We have exciting hero mechanics such as Storewide Flash Sales and Surprise Boxes, along with engaging mechanics like Cashbacks and LazGame, plus upsized LazBonus and Flash Vouchers. And before anything, remember to top up your stocks in preparation for this mega campaign!

You can check out how to take part in these mechanics and tools in the graphics below:

Lazada Sponsored Solutions

Not only are we ready with lots of seller tools this 12:12, Lazada is also supporting our esteemed sellers with various Lazada Sponsored Solutions such as Sponsored Discovery, Mega Sales Accelerator and Sponsored Affiliates.


For more information, check out our one-stop page below!