Lazada 9.9 Mega Brands Sale

Hey Lazada Sellers! Are you excited for Lazada’s 9.9 Mega Brands Sale? We’re here today to share insights about the upcoming 9.9 mega campaign, how to use the Lazada Seller Center to boost your sales, and some effective tools to ace this event!

9.9 Mega Brands Campaign Overview

Sellers get a head start before the 9th! Our 9.9 Campaign kicks off early on 8^th September at 8 PM and continuing through until 11^th September!

Selling on Lazada on 9.9 Mega Brands Sale is made easy with our plethora of campaign mechanics such as Storewide Flash Sale and Surprise Boxes, along with LazGame, Daily Vouchers, Free Shipping, and more!

To help our sellers effectively sell items online, we have amped up marketing on social media to drive user engagement and engaged out-of-home ads across the island to bring potential shoppers onto the platform.

How to Join the 9.9 Mega Campaign?

You can check out your Lazada Seller Centre (Marketing Center > Campaign > Click on Campaign and review!)

Or reach out to your friendly Account Managers to join the 9.9 mega campaign.

Click here to learn more about joining the campaign!

Tools for Lazada Sellers to Ace 9.9 Mega Campaign

As Singapore’s leading online shopping platform, Lazada has many tools to help you ace this 9.9 Mega Brands Sale. We have broken down what each of these campaign tools can do to help your store ace the upcoming campaign below:

1. Campaign Vouchers

Campaign voucher is a promotion tool that is eligible cross-store on Lazada to offer more discounts for shoppers, encouraging higher conversion and sales.

Based on previous campaigns, using campaign vouchers in your store can help boost basket size with GMV of 2 – 4 times, orders increase of up to 2 – 3 times, and traffic uplift of up to 5 – 15 times!

2. Seller Vouchers

Sellers can use this mechanic to offer additional discounts on items for shoppers to encourage higher conversion and increase the average order value.

Offering minimum spending voucher conditions encourages customers to increase their basket size by 30% – 50%. Seller Vouchers help to drive buyer conversion and increase average order value.

9.9 Mega Brands Sale Seller Vouchers Campaign Mechanics: Min. $5 / 9% off

3. Flexi Combo

Offering more discounts on items for shoppers, Flexi Combo encourages higher conversion and increases the average order value.

Products that are part of Flexi Combo saw up to a 10x uplift in sales during the campaign period compared to products not part of Flexi Combo. Tiering of Flexi combo encourages customers to increase their basket size, leading to higher conversion, and rewarding customers with further discounts when they purchase more items from the same store.

For example: Buy any 2 items get 10% off / Gift with purchase

9.9 Mega Brands Sale Flexi Combo Campaign Mechanics

4. Store New Buyer Voucher

Want to attract new buyers for your ecommerce business? Sellers should try out the Store New Buyer Voucher!

Offering discounts for new buyers, the Store New Buyer Voucher will attract and encourage potential shoppers to purchase from your store. There will also be an exclusive placement for potential new buyers to view your specially curated vouchers, highlighting their discounts if they purchase from you.

5. LazCoins Discount (LCD)

Appeal to buyers with LazCoins and effectively manage your discount strategy with flexibility!

Stand out by offering coins exclusive deals that drive buyer action. LCD is a pay-per-sale model: seller offers direct discounts to coins buyers and cost will be incurred for every LCD order that comes through. Sellers will earn a 70% LazCoins rebate from the coins transaction.

Tap into Lazada’s funded promotion, which offers buyers of up to 50% upsized discount (subject to terms & conditions) when purchases are made via the LazCoins Channel. Sellers have the flexibility to easily manage their promotions, having the option to opt in/ out anytime.

Make use of your Seller LazCoins to boost traffic and orders; more exposure within LazCoins Channel, Channel Search, and the unparalleled Booster Coins Review — a distinctive feature not offered by any other promotional tools besides LazCoins. There is a New Joiner Reward of 2,000 Seller LazCoins for sellers who have not joined since 2023.

Join the 9.9 Mega Brands Campaign

Lazada Sellers can stay updated on the most recent campaign information through Lazada University’s 9.9 One-Stop Portal or by connecting with our Social Media Channels!

So, what are you waiting for?! Visit Lazada Seller Center to sign up for 9.9 Mega Brands Sale Today! Registration closes 3 September 2024.

Visit our Facebook Community and participate in the 9.9 Submission Giveaway for a chance to win Lazada Vouchers during the Mega Sale event.