6.6 Mid-Year Mega Sale Round-Up

Hey Sellers! We hope you have seen impressive sales for your store after Lazada’s 6.6. Mid-Year Mega Sale! Today, we will be giving you a quick round-up of how the platform did for the sale.

Amongst the Top 3 Growing Categories that saw excellent sales on Lazada during the 6.6. Mid-Year Mega Sale are Camera & Devices, Travel Bags, and Digital Vouchers.

With travel opening up, it is no wonder that people are looking to purchase travel bags and cameras to be ready for their upcoming vacations. Our attractive digital vouchers are also huge on shoppers’ lists, grabbing these discounted digital vouchers for their physical purchases.

With the 6.6 sales happening right in the midst of the June school holidays, parents had also bought various entrance tickets during the mega sale campaign. The #1 Go To destination according to ticket sales is the Mirror Maze and Canopy Park at Jewel Changi Airport.

Heading out of the country for a short trip seems to be on most parents’ plans during the school holidays with Legoland Malaysia entrance tickets being #2 on the list. Following closely is the entrance to Singapore Zoo with Tram Ride tickets.

Last but not least, we look at Top Selling Travel Items during the 6.6. Mid-Year Mega Sale.

American Tourister’s Amlitevlo Spinner 82/31 EXP TSA luggage tops the list as the best-selling travel-related item during our mega sale. This comes as a no-brainer with many shoppers looking to travel during the June Holidays after more than two years of the travel ban due to the pandemic.

Next on the list is Herschel Supply Co.’s Classic X-Large Backpack, which is perfect as a carry-on for flights. The Shupatto Foldable Tote comes at #3 on the list, ideal for shopping trips while on vacation.

We hope the 6.6 Mega Sale was fun and profitable for all of our sellers! We look forward to more campaigns and round-ups in the near future!